NEW YORK – (PRESS RELEASE) — Electronic Game Card, Inc. (OTC Bulletin Board: EGMI), the creator of the Electronic GameCard(TM), today confirmed that Mecca Bingo, a subsidiary of The Rank Group Plc (“Rank”), has placed an order to use Electronic GameCards (TM) for a trial in selected Mecca venues.
Mecca Bingo is the UK’s second-largest bingo club operator, with 103 bingo clubs across England, Scotland and Wales, catering to over 1.1 million active members. As the proliferation of bingo establishments matures, Mecca Bingo is strategically focused on gaining and retaining market share through its development of “best in class” products, service and operational standards.
A spokesperson for Electronic Game Card, Inc. said, “Our focus over the past nine months has been to deliver a perfected next generation product to meet the standards of an organization as highly regarded as Rank’s Mecca Bingo. Today’s order marks the first adoption of our Electronic GameCard(TM) into the large United Kingdom bingo club market. Our innovative GameCards are a cost efficient and highly effective promotional device for achieving the campaign revenue objectives for discretionary spending and increasing awareness and frequency of attendance among the UK’s bingo player population.”
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